CHARLES HALE

The Futuring Guy

"Most companies don’t have a strategy problem.

They have an
energy problem!"

As the Futuring Guy, I help individuals, teams, and organisations access new possibilities through systemic, creative, and visionary thinking, creating clear direction and energy.

Internally, I spark onward- and forward-thinking, accessing and tapping into possibilities, accelerating change, originality, innovation, and personal and team directional growth.

Skilled Futuring is about systematic scanning, analysing, imagining, communicating, and transitional energy.

Benefits of futuring:

Clearer Direction
Move from noise and doubt to focused strategic choices

Accessing and Activating Possibilities

Discover opportunities hidden by routine and patterned thinking

Upgrading Internal and External Narratives

Installing language awareness to create directional drive

Perpetuating Capabilities.

Build adaptive thinking that keeps working under change

RESULT:

Future Proofing Yourself, Teams or Organisations with Clear Energetic Direction

Futurising in short

ABOUT

Futuring is the disciplined practice of accessing what’s next,
and turning it into creative, strategic moves now.

It goes beyond forecasting.

Forecasting extends the present.

Futuring challenges it.

Futuring helps you move from one assumed future to multiple actionable futures.

What futuring does:

Explores present signals and shifts

Spot emerging patterns in technology, culture, markets, and behaviour.

Builds strategic readiness

Translate uncertainty into direction, options, and creative moves.

Creates future choices

Design alternatives instead of waiting for one future to happen to you.

Why it matters:

Without Futuring, you optimise the past.

With Futuring, you shape the future.

"The present is built on memory.
The future is built on imagination.

Both are directed energy"

When you grasp this, you understand that reliance on memory, education, methods, experiences, rules, emotions, and translated meaning, drives repetition, keeping you or your organisation anchored in the past.

Memory repeats what is known.

Imagination creates what is possible.

Most people and organisations are highly trained in memory and under-trained in imagination.

That is why they repeat strong histories but struggle to create stronger futures.

I will help you turn your imagination into a practical skill,
so your next moves are not accidental, but intentional, distinctive, and energised.

Contact me is you want

A Executives Talk on Futuring or Creativity

Guest Lecture on Futuring or Creativity

Implementing and guiding Futurising team skills

the Futuring guy Background FACTS

Expert in brand strategy, brand positioning, DSP development and internal/external brand activation
Ranked 16th of most awarded creatives in the Netherlands
Experience as a director strategy of creativity within the Creative and Corporate world
Entrepreneurial and international experience
Brand positioning, proposition and activation specialist
Extensive e-commerce and retail experience
Creating a Creative Culture Speaker, lecturer and personal coach on creativity within company cultures
Author of Unlock your Creativity at 50pagesbooks.com